SEW 7RU

SEW TRU

2011

SEARCHERS

EXPLORING PERSONAL TRUTH IN THE FILMS OF RICHARD LINKLATER

Objective // Identify a common thread throughout select films within a director’s body of work and create a diverse set of deliverables for a mock film festival using an integrated branding system. Solution // I decided to select Richard Linklater for this project. I wanted to challenge myself by choosing a director with whom I never heard of and wouldn’t normally gravitate toward. As I watched Richard’s work, I realized that my experiences during my teenage years as a Gen-Xer myself, I found that I could relate to many of Richard’s characters’ experiences. The common thread I found throughout the selected works was an exploration of personal truth through simple pleasures. I created materials that reflected a laid back, carefree nature.

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